Script For Radio Fresh

*VP = Vox Pop

(Song fades into Jingle)
(Jingle)
Alex: This is Radio Fresh
Mike: This is Radio, Fresh
Pat: This, is, Radio, Fresh

(News Jingle)

Alex: Welcome to Radio Fresh's 9 o'clock news bulletin! your here with Alex, Pat and Mike to inform you on whats happening in Berkshire.

Mike: Record breaking amounts of ice in London causing serious injuries all over the city, countless ambulance calls have been made during this weather crisis, but obviously the roads are too dangerous for emergency services to be running. The government is trying to come up with solutions on how to solve this but due to the shortage of grit not much is being done to prevent this, here are what some Londoners have to say.

Londoner (VP): “It’s just amazing how many people fall over in London recently”
Londoner (VP): “I just wish that something could be done to prevent this ice”
Londoner (VP): “I fell over five times walking to work today….unbelievable”
Londoner (VP): “England just can’t cope with this weather; our whole city has come to a standstill”

Pat: If you thought Dr. Dolittle was just Fiction, you’re wrong! A scientist in Reading has recently discovered a way to translate the brainwaves of an animal into the human language. Mike Jenkins a 52 year old animal researcher from Whitley goes to Buckingham palace this afternoon to receive his OBE for animal studies. He was quoted saying “for many years now I’ve been looking into what animals are trying to say, now we finally know how to treat pets such as cats and dogs in certain situations and learn to train them correctly” Thousands of animal lovers will be crowding round Buckingham palace to congratulate Dr.Jenkings on his recent work.

Mike: And now onto the main headline news in Berkshire.

Pat: On the 22nd of February in Little Sandhurst, 17 year old Steven Ball was found dead by an early morning dog walker at the cold hour of 4:00 am. It was revealed that the student at Sandhurst school and part time sales-assistant at the Co-operative was stabbed several times whilst walking home from a late night shift. Steven Bell was found with no mobile phone or money, the contents of his wallet was scattered around the body with only membership cards and photos, all the valuables had been taken either before or after the attack. Later in the day Steven's parents were called to the scene to confirm his identity. P.C. John Michael's was called to the scene to start the investigation.

Alex (VP): This obviously is a traumatic time for family, friends and also villagers in the local area. It occurred at the early hours of this morning, but if anyone has any information about the attack, please report to the Thames Valley Police service immediately, your accounts matter.

Mike: Pandemonium at sorting offices all over Berkshire these past couple days due to the Royal Mail going on strike. Due to a series of strikes since November, people all over the Berkshire area have been missing out on vital letters and bills, causing problems all over the county. Manager of Bracknell sorting office, Steven Parker was interviewed this week ad was quoted saying ‘until people respect what we do, we don’t see why we can’t have our say back, over years we have been given the relatively unfair wages for one of the most demanding jobs, post has been a common feature to our lifestyle for decades.’ It seems this quote was rather true, and struck a few chords as members of the public speak out about how this strike has affected them

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Mike: Your back with Mike, Alex and Pat and heres traffic and sport.

(Jingle)

Alex: Exciting day for football last night, derby rivals Crowthorne and Sandhurst played last night only for the game to be called off after 68 minutes normal time! Gary Lewis clattered into Sandhursts Robbie Stack with a two-footed tackle for behind, provocking a scrap between both sides brawling for 5 minutes until Referee Stewart King abandoned the game. The FA are looking into the matter and considering a ban for Stack and also a replay that will take place on Wednesday in Crowthorne.

Pat: Onto Tennis, champion Susan Gates wins the County Grandslam for the 3rd year in a row! Gates, a 28 year old Ladies Singles Champion beat Mary Baker, a 30 year old competitor 2 sets to 1 to retain her silverware and champion title for another year.

Ideas

Ideas for Radio Fresh: Alex, Pat and Mike
The main part and spine of a Radio Station is obviously the presenter; nobody wants to be listening to the radio having to listen to a boring presenter. Our main presenter will be a male with an upbeat, happy voice and also he must be interesting to listen to. He should emphasise certain words when necessary to make it seem intriguing, such as little facts he could emphasise how many number 1s a singer has for example. But this doesn’t mean we should only have 1 presenter only, we can have another presenter if necessary who is female to make it more mixed gender and make sure there would be a bigger range of listeners, women could feel they relate more to the female and the men could relate more to the male.
For a jingle a techno sound will be played and then a male voice will say ’99.9 Radio Fresh’ this will be edited to make it seem slightly remixed and then a sound effect that sounds like smashed glass will play, this will be slightly loud to grasp the listeners attention but not seem too in your face and enthusiastic. The mains voice will be deep and exciting to make it seem catchy and modern.
For the news and weather, a woman will be presenting who seems upbeat and makes the news sound interesting, fast music with a good beat will be playing quietly playing in the background to attract attention of the audience so they know the news has come on, a jingle will be played to start it off that says ‘the news’ with the sound effects to introduce the different section. Vox pops will be used to make news stories seem more interesting so people’s opinions on the news are bought into it so you get different views from listeners and people involved in the stories.
Order of show:
A song will be played at the beginning of the clip, which quietly fades out at the end to show it’s a radio station and then merges into the loud attention grabbing jingle to finish the transition.
Then we speak about the song that was played quickly and random short facts so listeners can be interested, then its then goes on to the news. Another jingle is played to introduce the news and then the good beat starts playing, the presenter then introduces the news, the news beat is rather repetitive and seems rather stereotypical to news shows on the radio, at the end an ending jingle plays which finishes the transition and the actual Radio Fresh jingle is played to introduce the following section.


Chosen News Stories:
· The first scientist to talk to animals gets OBE for years of research.
· Record breaking amounts of ice in London
· Stabbing in Sandhurst
· Postal Strike in Berkshire
· Sport Section – Local rivals Crowthorne vs. Sandhurst scrap abandoned/county grandslam tennis match
· Weather News

Real Media Artefact: BANG RADIO 103.6

Jingles
The presenter on the show sounded like the woman in the jingle with goes with the consistency of the station. A woman shouts ‘BANG RADIO!’ this is rather loud to gain the attention of all listeners, this is good as it grasps the attention of everyone meaning they all know the radio is back and changing section.

Presenter: Voice and Language
The presenter of ‘BANG RADIO’ is girl with a London accent meaning you can tell a bit more that this is based in London, this seems good as it seems consistent with the style, not just this but they way she speaks goes with it too, as it is for young people you do not expect it to be really formal and serious, she seems happy and informal and speaks in slang that young people will understand, for example when she wants people to call or text the show she said ‘hit us up’ and ‘drop us a call’ which is informal and it is slang. When she introduced a song she said ‘Egypt playin’ here live next’ which sounds very casual and informal for radio stations such as ‘Heart’.

Genre

The genre of BANG 103.6 is R&B, urban and Hip-Hop. This sort of music is associated with the younger generation as it is fast pace and the lyrics often relate to younger people instead of older people, also these genres are stereotypically linked to teenagers as you never hear older people listening to this.

Weather/News

The whole news section is really laid back and seems like it isn’t important, the presenter makes humour jokes about the rain. She mentions the weather is very little detail and just says it is raining in certain areas of London (as the radio station is from London) they don’t take the news seriously and go into little detail about it all. They don’t really mention the main news much in the section, just basic events that are happening in London, they might do this as they feel more young people listen and they don’t really want to be stuck listening to the news.

Interviews and Phone-ins
When I listened to ‘BANG’ there wasn’t an interview at this time.
Sound Effects/BitesTechno sounds are played after each song, as a transition. The whole radio station is filled with them as it’s hectic with fast paced music and excited, keep you concentrated. At one point they had sound clips of Artists saying hi, for example ‘check it out its Lemar how y’all doin’?’ and ‘hey it Alicia keys’ getting people excited for up-coming songs of the show.

Sound Effects/Bites

Techno sounds are played after each song, as a transition. The whole radio station is filled with them as it’s hectic with fast paced music and excited, keep you concentrated. At one point they had sound clips of Artists saying hi, for example ‘check it out its Lemar how y’all doin’?’ and ‘hey it Alicia keys’ getting people excited for up-coming songs of the show.

Real Media Artefact: 96.4 Eagle Radio

Jingles
The jingles for this radio station are used to split up the sections and shows. The jingle is a techno sounding effect which sounds rather modern. The woman sounds slightly robotic when she says the next show or song for example for traffic news, the techno sound effect is played then the robotic woman says ‘in the city’ you can tell by the jingle this radio station is more for the younger generation around 13-30, as you wouldn’t really expect this kind of jingle for the older generation. When the jingle for the actual radio plays the same techno sound is played, the gender of the person changes which is a good variation so it isn’t the same all the time, the robotic sounding speaker is the same and they say ’96.4 eagle radio’, sometimes they even sing it which is another good variation.

Presenter: Voice and Language
The main presenter is a woman at the time I listened to the show, she did the news as well, and she was formal, polite and nice. She sounded like she enjoyed being there. This is a good thing as you wouldn’t want to listen to a person that drones on and sounds boring for the audience. She had a clear tone of voice and was very punctual. It sounded like there was a new person talking to each section, as there was a man for the sport news. He was laidback but still formal, he made sports sound excited as he was chatty and really got into what he was saying; this is a good technique as the listener would not get bored of what the presenter is saying.
Genrethe genre of music played was pop, soft rock and a slight bit or RnB. They varied what they played and varied the date of music, it was both old and new. They even said ‘playing your love for music variety’ which makes it seem like they know what their listeners want and they want them to be comfortable and relax with them and their radio station.

Weather/News
Un-like other news shows on the radio, music wasn’t played in the background, this made it seem more serious and doesn’t want the music to distract the listeners, this might seem like it would be slightly boring…but surprisingly it was not that bad. The news started off with a jingle. The presenter begins by saying her name (Elizabeth Williams) and mentions the small story headlines and then goes into details of the ‘breaking news’. The woman is the same as the presenter, so she’s formal, polite and nice. A vox-pop was used for one of the stories, it was a woman on the woman of the street who was involved in the investigation into a story, and you could tell he was on the street as you can hear cars in the background. The woman was giving advice to teenagers that take explicit pictures of themselves, which helps relate back to the idea of who ‘eagle radio’ is aimed too. When the sport section comes on, a man comes on to tell the story. He was laidback but still formal, he made sports sound excited as he was chatty and really got into what he was saying; this is a good technique as the listener would not get bored of what the presenter is saying.

Interviews and Phone-ins
When I was listening no interviews were played. But the radio advertised competitions and tried tempting people to call in and enter the competition, they then played little clips of people from previous competitions screaming and laughing when the won, and generally having fun, making it sound really fun. As well as this, they didn’t just used Phone-ins for the competitions; they also use it for the news, as a policeman also called in to talk about a situation within one of the stories, so phone-ins become useful in different ways and help get listeners and the public involved.

Sound Effects/Bites
The sound effects that are most commonly used are techno sounding. Also a presenter, being a man or a woman included within the jingle sound slightly robotic which ties in with the age range of listeners as well as the theme of the station. Sometimes after each song, a sound effect that sound like a plane flying past helps smoothly change into the next song, like a transition change. After each section adverts are played, usually if the section change over quickly, one advert is used. This advert is usually local and nearby so listeners would be more attracted to the companies that are being spoken about. When the advert section is being played, more nationwide companies are then spoken about, so the mixture of local and nationwide adverts are used quite well.

Inform and Planning: 'Radio Fresh'

Our radio station will be called ‘Radio Fresh’. Our questionnaire said that as well as people wanting to listen to music they wanted to hear weather, news and traffic announcements. The feedback was positive about news so we would like to add that and focus on this section as well as the music and friendliness of the show.

As it is a common feature of a radio station to include jingles before and after each section we will include a catchy jingle, which doesn’t overpower the audience and seems too in your face.
The genres of our radio station are varied as we want a wide range of listeners of different taste, gender and age. Dubstep, RnB, Dance and Indie are the genres that will be played. Different playlist for each sort of sections will be played at different types to split t he music around, but it could also be mixed up now and again so people don’t have to wait for a particular song.

As well as concentrating on the weather/news and the music, the presenter has to be formal and well spoken as this is what people want, it will be a male in ours, but according to the questionnaire people are not bothered on a gender. People calling into the show could be used as an entertainment section, also people calling in about traffic announcements and weather would be good to add.

Mentioning people texting and emailing in to the show would be a good technique as it shows we like hearing your opinion. Also podcasts will be created so listeners can download music and different shows on the radio station off the internet.

Informing and planning – Research

For further research into what people like in a radio station, I made a more advanced questionnaire to give to people to ensure that I know as much as I can in what people want, I created another 30 questionnaires which were a more detailed version of my first questionnaire, the results were helpful and helped me learn a great deal.
The people who took the questionnaire were between the ages of 15-30, this was because the radio station is aimed for people around this age range, luckily a very high majority of the people who took the questionnaire listened to the radio and listened to it all the time, but it doesn’t mean the people who don’t listen often should be ruled out as it is good to have inputs from people will different opinions as the radio station should be made for non-frequent listeners as well as heavy listeners. Almost everyone said they would be interested in a new radio station except for 2 people.
As we are linking are station to the likes of ‘Heart’ and other similar Radio stations, it was good to know it was one of the radio stations that get listened to a lot and it was peoples favourite, which means if we create one to be similar it has a high chance to be popular. We wanted to add some more music genres to ours such as Dubstep and more RnB to gain people who like different music, which was good as these two genres gained high votes in the question asking about peoples preferred genres, the other high results were indie, Rock and pop which was extremely good as these were the ones which we wanted to refer with ‘Heart.’
The main purpose of this Radio station apart from the music is news, unfortunately only 2 people voted for news being the reason they listened for music, but I considered this before the questionnaire was given out as Radio is made for music, so when it comes to creating the News section, research and planning should be taken into news to make it as clear, entertaining and interesting as possible so more people listen to it and people from different backgrounds listen to it. Not many people like listening to people talking according to the results, so this means planning should be considered when it comes to the interviews and news section due to people getting bored and not paying attention.
More people preferred an upbeat presenter instead of a slow and relaxed, this could be due to the fact that people like to be interested if they have to listen to the presenter, no one wants to be bored during these shows so this would be a good reason, it was close between the fact that people would prefer a man or woman, it seems to show more people are not bothered about the gender, as long as they are fun, interesting and keep the listeners entertained.
Not many people wanted to take part in competitions, which is completely understandable, due to the fact they did not want to lose out on money, the people who said ‘yes’ said its good fun as the presenters are friendly and you have a good time trying to win prizes. On the other hand, people like to listen to podcasts from the radio station on shows during the day they might have missed, so after peak times our Radio could include a podcast so people can stayed tuned throughout the day when they don’t have access to a radio. People tend to listen to the radio around more in the mornings and afternoons as opposed to the evenings, also the high majority listen on the way to a work place, In a car, these times could link to this due to the fact they could start and finish work around these times, I class these as the ‘peak times’ of radio.
These ‘peak times’ could mean in the morning would be tired and would like something to perk them up, people said their mood changes their feel for music, so in the morning more happy and upbeat songs could be played to help start the day off well and towards the afternoon more calmer songs. This would be a good thing to look into during planning.
Finally, people who took the questionnaire were asked about different radio names, another high majority answer meant that ‘Radio Fresh’ won everyone’s approval, this will be considered in further planning too.